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Buyer’s Journeys

More and more clients ask me to map out each step of converting their potential customers to sales. We often track specific assets to each stage, as well.

Anaplan Customer Journey

Anaplan asked us to streamline and visualize the multiple touchpoints of their customer experience.

 

Isilon Buyers Journey

This non-linear take on the traditional buyer’s journey shows that not all buyers take the same path to Purchase.